Privacy Policy

Tuff Swag Entertainment

Effective Date: 12/06/2025

Last Updated: 12/06/2025

1. Introduction

Tuff Swag Entertainment ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website or use our services.

We are based in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Contact Information

Data Controller: Tuff Swag Entertainment

Email: data@tuffswagentertainment.com

3. Information We Collect

3.1 Personal Information You Provide

We may collect the following personal information when you:

• Contact us through our website forms
• Subscribe to our newsletter
• Book our services
• Engage with us on social media

This information may include:

• Name and contact details (email address, phone number, postal address)
• Payment information (processed securely by third-party payment processors)
• Event or booking details
• Any other information you choose to provide
• 
  

3.2 Information We Collect Automatically

When you visit our website, we may automatically collect:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on our site
• Referring website
• Cookies and similar tracking technologies

4. How We Use Your Information

We use your personal information for the following purposes:

4.1 Legitimate Business Interests

Providing and managing our entertainment services

Processing bookings and payments

Communicating about our services

Improving our website and services

Marketing our services (where you have consented or we have legitimate interest)

4.2 Legal Obligations

Complying with legal and regulatory requirements

Maintaining records for tax and accounting purposes

4.3 Consent

Sending marketing communications (where you have opted in)

Using cookies for analytics and marketing purposes

5. Legal Basis for Processing

Under UK GDPR, we process your personal data based on:

• Consent: When you have given clear consent for specific purposes
• Contract: When processing is necessary to fulfill a contract with you
• Legal Obligation: When we must process data to comply with legal requirements
• Legitimate Interests: When we have legitimate business reasons that don't override your privacy rights

6. Sharing Your Information

We may share your personal information with:

Service Providers: Third-party companies that help us deliver our services (payment processors, website hosting, email marketing platforms)

Legal Requirements: When required by law, regulation, or legal process

Business Transfers: In the event of a merger, acquisition, or sale of our business

We do not sell, rent, or trade your personal information to third parties for their marketing purposes without your explicit consent.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. Generally:

Contact information: Kept while you remain a customer or prospect

Financial records: Retained for 7 years for tax purposes

Marketing data: Until you unsubscribe or withdraw consent

8. Your Rights

Under UK GDPR, you have the following rights:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of how we use your data
• Right to Data Portability: Request transfer of your data to another service
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time (where applicable)
• To exercise these rights, contact us using the details provided above. We will respond within one month.

9. Cookies and Tracking

Our website uses cookies and similar technologies to:

• Ensure proper website functionality
• Analyse website traffic and user behaviour
• Provide personalized content and advertisements
• Remember your preferences

You can control cookies through your browser settings. However, disabling cookies may affect website functionality.

For detailed information about our cookie usage, please see our Cookie Policy.

10. Security

We implement appropriate technical and organizational measures to protect your personal data against:

• Unauthorized access
• Accidental loss or destruction
• Malicious attacks
• Unlawful processing

However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

11. International Transfers

If we transfer your personal data outside the UK, we ensure adequate protection through:

• Adequacy decisions by the UK government
• Standard contractual clauses approved by UK authorities
• Other appropriate safeguards as required by UK GDPR

12. Children's Privacy

Our services are not directed at children under 16. We do not knowingly collect personal information from children under 16. If you believe we have collected such information, please contact us immediately.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any personal information.

14. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by:

• Posting the updated policy on our website
• Sending an email notification (where we have your email address)
• Other appropriate means of communication

15. Complaints

If you have concerns about how we handle your personal data, you can:

Contact us directly using the information provided above

Lodge a complaint with the Information Commissioner's Office (ICO):

Website: ico.org.uk

Phone: 0303 123 1113

Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

16. Acknowledgment

By using our website or services, you acknowledge that you have read, understood, and agree to this Privacy Policy.

This Privacy Policy was last updated on 12/06/2025. Please check this page regularly for any updates.